Define London - (Near Westminster, UK)

1 /5 Ferdusi Khan: Dimple is the owner of this terrible establishment and judging by the previous reviews I am right to leave a bad review against the owner not the staff because they have been exploited to the max by her. There is no point changing the name to Define if the service and the lack of experience of the new staff has not improved. I was a loyal customer since 2017 but a run in with Dimple when I disputed a payment I made left me angry. She has zero customer service skills and she is downright rude. The older previous staff were lovely but she drove them out with her bad attitude. Dont come here because your hair,brows nails will be ruined! No stars!!!!

4 /5 Olivia Thomas: The staff here are genuinely lovely - very friendly helpful. The salon has a lovely and relaxing atmosphere. I havent tried the other services (massage, eyebrows, nails etc.) so cant comment on the quality but the hair stylist was very good. She was able to handle my very thick, 3b curly hair. I went in for a cut and half-head highlights. The cut was perfect, and the highlights are nice. Very reasonably priced too. Would recommend, and will definitely be going again!

1 /5 R V: PRIMARK TOTTENHAM COURT ROAD ARE THE BEEESSST!! ESPECIALLY JOTI Please go to Primark they have an amazing saloon. And I have never seen one unhappy customer. 5star quality service. She corrected DEFINE. salon errors for me and my friends. Never go to DEFINE, please this is not a bogus review. I promise you this place that was once called dimples is now called define. They can change their business name but unfortunately you cannot shake off a bad reputation. The owner is still Dimple, in 2008 Dimples staff were passionate about beauty today 2023 the owner might as well sell the business and move on!!! I say this with a heavy heart as I was once a loyal customer. firstly the hair dressers and nail tec and eye brow girl cannot speak or understand english. This saloon has staff who cannot effectively communicate with customers. So the receiptionist translates. Also the girls working hear and not qualified to a standard, they are trainees or ladies that have come from East London or tooting branches. Which means there is no consistency theres no reliable members of staff. In the last year I have witnessed upset customers. I love next to the salon and almost everyday someone comes out of there upset or annoyed. My own experience recently was horrendous, I have had a bad experience more than once with my eyebrows in this salon however I got a apologievand was told to cover it up with pencil, the Turkish lady did my eyebrows two different sizes. Then she put tint on one eyebrow to conceal the mistake. I could not believe what she had done to my eyebrows. I learned a valuable lesson! And promised myself I will never go back for a clean up or reshape!! Never!!

3 /5 Sue Beveridge: My friend and I were given a pamper package as a gift. Our first impression was that the salon was lovely but the customer care particularly from the manager do not live up to expectations. He moved one of our pedicurists without an explanation and then proceeded to badger the other pedicurists who was now dealing with 2 customers to go after. This meant that what had been a relaxing experience became one where we had to continually negotiate our next treatment and staff were unable to tidy the area that we were in. We also asked to swap one treatment for another but were told it was impossible as he was very stressed but if we wanted to come back on another day we could. Overall the staff giving the treatments were lovely but the manager needs some customer service skills.

1 /5 Rachel Owens: I had a very bad experience at Define London, Pimlico and would not recommend for hair styling services. I went for a massage two weeks ago, I was offered a promotion the salon were doing for a wash, cut and blow dry. I asked to be booked in for the deal the following evening. I returned for my appointment and mentioned the deal I was offered, the lady said that deal was not running, I explained what I was told the day before and she agreed to it. She asked me to sit down and another assistant would start washing my hair. She came back over, at this stage my hair was wet and told me I couldn’t avail of the deal and I was wrong, she rang the assistant from the day before in front of me and gave out to her for offering the deal to me, I felt so uncomfortable. She then told me I was only getting a wash and cut service, I wished she had of sorted this before agreeing to providing the service. The woman who cut my hair had very poor English and when I was explaining what I wanted she actually asked if I spoke French and was clearly struggling to understand me. I cannot fathom how someone is hired as a hairdresser who can’t communicate with the customer? She then proceeded to cut my hair and actually cut me a fringe without me asking for it, I was really upset as I simply asked for a tidy up and basic face shape, she cut the ends unevenly and clearly lacked the training required for the position. I had to go to another hairdresser the following day to fix my hair, and the new hairdresser was shocked at how poorly my hair was cut. She showed me the back of my head and I could see how uneven the cut was. I was informed the first hairdresser was using the completely wrong scissors and the fringe was very poorly cut. I have tried to call up the salon for the past two weeks and speak to a manager about my experience, every time I call I get told the manager is not in and they don’t know when she will be back. I asked for my number to be passed on and the manager Dimpha would call me back, I have heard nothing. I believe management should be aware of this as their staff are clearly not trained properly and I should have gotten a refund as I had to pay for a second haircut. I will not be returning.